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Mac always traveled in a herd of kids, and even if they didn’t want to like him, they ended up liking him.”
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She described her son as a curious and enthusiastic child, who was “perhaps a bit of a rabble-rouser - very, very full of energy, much like he is now.” She added: “He draws people to him.
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“Right off the hop, these kids wanted to be my Facebook friend,” Ms. DeMarco’s mother, who has leaned into her niche celebrity status and now runs her son’s official, tongue-in-cheek fan club.
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“Whatever cultural cachet we had, he really took advantage of it and went nuts from there,” Mr. Sniper said of the gatekeeping music website, which was once a peerless tastemaker in that world and began championing Mr.
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The label, which had success with groups like Dum Dum Girls, Wild Nothing and Beach Fossils, had become “Pitchfork’s darling,” Mr. When he did, releasing the more experimental, lo-fi “Rock and Roll Nightclub” in 2012 on Captured Tracks, the indie-rock stars were aligning. DeMarco toured and released music in Canadian obscurity, mostly under the name Makeout Videotape, for years before he signed to a label with any influence. “Who else is afforded to be that serious as a musician and that goofy in person? I can’t think of anyone who can pull that off as well as he has.” “He’s given himself total privacy in his own music to make whatever he wants,” Mr. DeMarco solely on the strength of songs uploaded to Bandcamp, marveled at the multiple facets of the singer’s career. Mike Sniper, the founder of Captured Tracks, who signed Mr. “I’ve always tried to keep public Mac and me Mac fairly in line with one another so it doesn’t become weird,” he said. DeMarco insisted that he harbors no existential anxiety about the jester role, mostly because it’s not a character. DeMarco said, insisting that the impetuous stunt did not lead to any negative experiences and only brought him closer to his fan base. “Sometimes we’d have like 40 people sitting against the sea wall watching us rehearse,” Mr. True to his word and reputation, he played amiable host to those making the Rockaway pilgrimage - his longtime girlfriend, Kiera McNally, “was a good sport for as long as she could be” - even as summer bloomed and space got tight. DeMarco recalled recently as he chain-smoked Marlboro Reds in his new backyard, surrounded by overflowing ashtrays and discarded cans of beer and seltzer. “We had thousands of kids, all through the day, all hours,” Mr. But accessibility aside, people soon started showing up, and they didn’t really stop for the next six months. His place, a four-bedroom on the beach in Far Rockaway, Queens, was relatively secluded, directly across Jamaica Bay from Kennedy International Airport. DeMarco, a mischievous singer and songwriter, said on a whim at the end of “My House by the Water,” an instrumental track from 2015. “Stop on by - I’ll make you a cup of coffee,” Mr. LOS ANGELES - Before Mac DeMarco bought a lovely blue home with a pool on a quiet hill here in Silver Lake - the first real adult spoils of a surprising career built on seeming like an affable deadbeat - he gave out his exact address to fans, not exactly expecting them to show up in droves.